Recently, Sneaker brands such as Nike, Adidas, Puma, and Reebok have begun to endorse females. From female athletes like Serena Williams to celebrities such as Rihanna, are beginning to get sneaker deals and even their own shoes.

Teyana Taylor

Teyana Taylor is a famous recording artist and actress that has recently struck a deal with Reebok. The Reebok Question is one of Reeboks most Iconic sneakers that they have produced. The shoes were designed for Allen Iverson, the professional basketball player, to wear while he played. A couple of months ago, Reebok made a special Reebok Question for Teyana Taylor which they released to the public. The shoes features a red leather upper with an icy blue outsole. The sneaker retailed for $159.99.


Serena Williams

Serena Williams is one of the best professional tennis players ever. She has an endorsement deal with Nike in which she wears their shoes on the courts. The Nike Flare Tennis Shoe is the new shoe that Serena is wearing and playing tennis in which retails for $200. This past February, Jordan Brand gave Serena her own Air Jordan 1 colorway that they later released to the public.



Artist and actress Rihanna has made major moves in the sneaker community for females. She has a deal with Puma and they have released many collaborations with the artist. The Fenty Puma x Rihanna is the most recently release from the brand. They are satin woman’s sneakers with a bow in the top of it at retail for $160. They also have matching sandals with a bow on them as well that retail for $90. They also have released Rihanna Fenty Fur slippers as well. The Puma by Rihanna Creeper is the first sneaker that was released to the public. Rihanna has recently made a big impact on the sneaker community in general and especially for women. Puma has gone on to endorse other female celebrities such as Kylie Jenner.


Female athletes and celebrities are finally getting the recognition they deserve from the major brands. They can make an impact on the sneaker community just like their male counterparts. They all have a strong fan base and have a lot of support. All these sneakers or slippers are great shoes and worth the money.  I think this is a great thing and I hope it continues as well. Let me know how you feel about female athletes and celebrities getting deals and sneaker with major sneaker companies in the comments below.


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